tag:blogger.com,1999:blog-8686769.post114407542837268993..comments2016-08-22T12:00:03.978+01:00Comments on naijablog: Branding in NigeriaJeremy[email protected]Blogger3125tag:blogger.com,1999:blog-8686769.post-1144270315220176662006-04-05T21:51:00.000+01:002006-04-05T21:51:00.000+01:00"The so called Nigerian attire a lot of the ladies..."The so called Nigerian attire a lot of the ladies wear in Nigeria is not even made by us how shameful." <BR/><BR/>There are actually good historical reasons for that- the Dutch East India company started selling ankara to us after the Indonesians rejected the mass-produced version, and shortly afterwards, Manchester textile mills got into the lucrative business. As for lace and stuff, there is a Swiss cartel that more or less has the market cornered, from long years of catering to "awon mummys" tastes. <BR/><BR/>Nothing shameful in it. It's just a global economy.St Antonymhttp://www.blogger.com/profile/07513842500787261783[email protected]tag:blogger.com,1999:blog-8686769.post-1144189464541959452006-04-04T23:24:00.000+01:002006-04-04T23:24:00.000+01:00How many made in Nigeria or produced in Nigeria or...How many made in Nigeria or produced in Nigeria or grown in Nigeria are packaged properly. I recently bought some dry fish in the Dalston,London it was well packaged and srink rapped and the fish had been filleted before it was dried.<BR/><BR/>It came from Ghana the ones from Nigeria normally have sand in them and they are not graded at all. It seems we cannot even present our food products properly like bottled palm oil,yams etc, other west african countries seem to do it better than us.<BR/><BR/>The so called Nigerian attire a lot of the ladies wear in Nigeria is not even made by us how shameful.Ugo Okaforhttp://www.blogger.com/profile/12775577911891353332[email protected]tag:blogger.com,1999:blog-8686769.post-1144089748718127612006-04-03T19:42:00.000+01:002006-04-03T19:42:00.000+01:00Jay...I would be even satisfied with just more res...Jay...<BR/><BR/>I would be even satisfied with just more respect for the Nigerain consumer and some applied intelligence to customer service and the power of the consumer naira. <BR/><BR/>I agree with everything in your piece. I'm also flabbergasted that in a country where there's so much social competitiveness, what in the HELL is GOING ON in the workplace, shopfloor, board-rooms,ideas-lofts etc....<BR/><BR/>In Nigeria, the concept of Marketing is translated into the elementary. Buyiinhg and Selling. No-one thinks about brand-loyalty or the level of returning clientelle. Forget brand intelligence and translation. Therfore, branding is concept based on "the printing of a brochure based on the favorite colour of the CEO and of a company named after his favorite child or his grandmother or mother" !<BR/><BR/>And there goes the old joke about how God was laughing when he created Nigeria...I bet his still laughing so much, his ribs are cracking!!!Styl Councilhttp://www.blogger.com/profile/09698740184679176578[email protected]